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Do you wish to take your small business to the next level and get more sales?

And are you considering advertising your business on any platform or website? If yes.

In this post, you'll learn exactly how to advertise your small business cheaply and you'll also begin to make more sales. if that excites you, then let’s dive in!!!

What does advertising mean?

Advertisement means making people interested in the product and services your offer sees them and end up buying them.

Advertising is a very important aspect of every business, which can yield more sales and reoccurring Demands for the product and services you offer.

Although there are different ways of advertising your business, which depend on the amount you are willing to spend and some other factors which we have explained below.

The fact you must consider before advertising your small business

1. Your target audience

Before you kick-start any advertising campaign the first thing you need to consider is where your target audience spends their time.

Not all platforms work well for every niche or product, so you need to ensure that you go for the right target audience.

Moreover, places like Facebook ads and Google ads have a wider audience, whereby you can choose to target the specific categories of people you think would love to see and buy the product/services you're offering.

2. Advertisement Price

Some advertisement platforms are quite expensive for small business owners like Google ads, whereby you need to small more before you can get the result you aim to get from the ad campaign.

Facebook is quite cheaper and suitable for small business owners, meanwhile, you can also choose to target the specific audience you aim to show your product to.

3. Estimated income

Your estimated earnings must be more than the money you aim to spend on the ads, 

which is why it's advisable to sell to customers and also keep your audience, to avoid always having to run an ads campaign.

Meanwhile, if your has high reoccurring Demands then it's a very good idea you keep your find a way to keep your audience, so you won't have to away run an ad campaign.

4. Business location

Business location is a very important aspect of advertising, especially for those who sell a physical product, whereby they'll have to deliver the product to the buyer.

If your audience is from a far distance then to where your business is located, then it's best you only good for the audience that suits your location.

3 ways to advertise your business cheaply

There are many ways of advertising your business on Facebook, but we have narrowed it down to the 3 best ways, which are:

1. Contact the Facebook page manager

One of the most highly recommended and underrated means of selling is to contact the Facebook page admin.

There are millions on Facebook pages in different niches with large audiences that will be suitable for your business.

All you need to do is to search for Facebook pages related to your niche or look for the ones that will be suitable for your target audience.

Then you send a message to the admin of that page with the contact info provided on the page.

2. Facebook ad

Facebook ads are another way of getting more leads and sales for your small business, whereas you can use as low as $1 to kick-start the ads campaign and start making more sales.

Although the main issue with running Facebook ads Is the set-up process, which has been a big headache to most business owners.

So, before you can start getting the Facebook ad to work perfectly for you, you need to learn it or you can either hire someone you know to help you, 

or you check a place like Fiverr to look for professionals to help you complete the setup.

3. Direct Advertising on the Website related to your services/product/ business.

Direct advertising is a very good way of making more sales and reaching more people.

All you need to do is search on Google and look for a specific keyword you know people would be searching for most.

Make sure that the keyword is related to your niche, then click and read through each of the websites you find on Google's first page.

now you can contact the owner of the website, you can always find their contact details on the contacts us page of the site, 

and then you send them a message and ask for the Advertisement price, 

you can also make further negotiations on how you want the ads campaign to show, etc.

This method will allow you to get organic traffic from Google to come asking for your product, or whatever you're advertising.

mind you all the advertisement methods we have listed above do work, but the raw truth is, you won't know the one that will work best for you until you give it a try.

for me, I prefer to contact Facebook page owners, but it might not work for you, so you have to keep trying, to find out the one that works best for your business.

Conclusion

in this post, we have discussed how to advertise your small business cheaply, we explained thoroughly the steps you need to take to Advertise your small business in a very cheap and converting way.

If you enjoy this post and have further questions please ask below on the comment section.

We are ready to help as it will provide more value to this content.

Thanks for reading this article on how to you can advertise your small business.

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62 Comments

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